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Summary of the five editions of brandScore Media, an evaluation study of existing MEDIA and MEDIA CHANNELS, published every 2 years in multiple countries and promoted in Portugal by Consultores Group. The rankings are a measure of individual recognition within the multiple core media groups and rate spontaneous references during research interviews.


2006 Mention frequency: 9.7% Ranking position 1
2008 Mention frequency: 6.8% Ranking position 2
2010 Mention frequency: 10.4% Ranking position 5
2012 Mention frequency: 11.9% Ranking position 8
2014 Mention frequency: 17.7% Ranking position 9

Despite having lowered the position in the ranking, two important points stand out:
- Significant increase in the number of professionals who mention the individual;
- The individual remained within the TOP 10.

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